Market Street in downtown Wilmington, Delaware, lined with colorful local storefronts

Social Sphere Advertising · Wilmington, Delaware

We make local businesses impossible to ignore.

A sunny main street of independent storefronts and bookshops
A videographer filming the owner of a local shop inside her store

An AI employee, a website you approve before it launches, a lead engine, and social content and video that keep your business in front of people.

Social Sphere builds the whole machine — so a question that comes in after hours turns into a booked job instead of a lost one.

Based in Wilmington, Delaware Call or text (302) 520-5524 Email socialsphereadvertising86@gmail.com
01

Services

01

AI Employee

Flagship service

An AI receptionist for your phones and your website — it answers customer questions, gives instant quotes, and books appointments, so a question that comes in after hours turns into a booked job instead of a lost one.

  • Answers customer questions instantly
  • Gives instant quotes
  • Books appointments & captures every lead
A business owner at work on her laptop, building her online presence
02

Custom Websites

Proof first, launch second

Fast, animated, built-to-convert websites — designed around your business, written in your voice, and pointed at one job: turning visitors into customers.

  • Designed & built from a working proof
  • You approve it before anything goes live
  • Mobile-first, loads fast, easy to update
Downtown Wilmington, Delaware, reflected in the Christina River — the local market SSA works in
03

Lead Generation Engine

Internal system — not for public sale

Kyle's own internal lead system — its Google pipeline isn't set up, and it isn't sold on its own. He runs it himself in his client work and builds it into client businesses, so the prospecting behind a project happens in-house rather than off a shelf.

  • Run in-house by Kyle for client work
  • Built into client businesses — never sold standalone
Shooting food content on a phone for a local restaurant's social feeds
04

Social Media Management

Your feeds, handled — content planned, posted, and cross-promoted across Facebook, Instagram, TikTok, and YouTube so your name keeps showing up.

  • Daily content & posting cadence
  • Cross-posted to every platform
A professional video camera mid-shoot, hand on the record control
05

Videography

Short-form video that stops the scroll — reels, ads, and product stories shot, edited, and finished ready to post.

  • Vertical reels & ad creative
  • Delivered ready to publish
Market Street in Wilmington, Delaware on a bright day — real storefronts with signage, shoppers on the sidewalks, and cars along the curb

Market Street · Wilmington, Delaware

Built for shops like these.

Social Sphere Advertising builds websites for local businesses — storefronts, cafés, and services like the ones on Market Street — and makes them impossible to ignore.

Market Street, Wilmington, DE — photo by John Phelan, CC BY-SA 3.0
02

Selected work

432 HZ · RETUNED
01
LiveFeatured

432 Player

Your music, retuned to A432 Hz — a native Android player for the MP3s on your phone, with an on/off toggle to compare against standard tuning mid-song, living visuals that move with your music, and exports at true 432. Free 7-day full-access trial, Pro from $7.99/mo. Part of one connected system with Unorthodox Ops and its AI coach: a $49/mo Unorthodox Ops membership unlocks 432 Player Pro.

See details
Music player · Android

One connected system

432 Player, Unorthodox Ops, and the AI trainer are not three separate projects — they're one connected system. The AI coach lives inside the Unorthodox Ops member app, and a $49/mo Unorthodox Ops membership unlocks 432 Player Pro. Member sign-in sits alongside the license, Stripe, and dev-code paths — one membership, one sign-in story, across the player and the app.

An athlete mid-drill in a dark gym at dusk
02
Live

Unorthodox Ops

A fitness brand with a full AI coaching app — training, nutrition, and fasting programs, a member platform, and a 30-product merch shop, all promoted daily across every social platform. The AI coach lives inside the member app — and that same $49/mo membership unlocks 432 Player Pro.

See details
Fitness brand · AI coaching app
A receptionist with a headset answering a call at her desk
03
Live

AI Employee

Our own product: an AI receptionist for local businesses that answers questions, gives instant quotes, books appointments, and captures leads.

See details
AI receptionist SaaS
A child playing a colorful learning app on a tablet
04
Work in progress

Critter Treehouse

A kids' learning app with instant entry and cloud sync — playful on the surface, a full platform underneath. Still being built: this one is a work in progress, not a finished product.

See details
Kids learning app
Young children playing and learning with colorful wooden blocks
05
Live

Little Learners at Home

A preschool activity subscription created with a trained preschool teacher — weekly activities for little learners, sold on weekly, monthly, and annual plans.

See details
Preschool activities
Exterior of Chadds Ford Coffee House at 1620 Baltimore Pike with porch seating
06
Live

Chadds Ford Coffee House

A website for a coffee house at 1620 Baltimore Pike, Chadds Ford, PA 19317 — menu, specialties, reviews, hours, and location, built around the tagline "Coffee worth the drive down Baltimore Pike." Live and public.

See details
Coffee house · Website
03

How it works

1

Tell us your idea

A call, a text, or the form below. Tell us what you're building and what "working" looks like for your business.

2

We build a working proof

Not a sketch — a real, clickable, working version of your site, system, or campaign that you can open and try.

3

You approve it

You click through it, tell us what to change, and we tighten it until it's right. Nothing publishes without your say-so.

4

We launch it

Your project goes live on your domain, wired to your phone, your inbox, and your socials — and we keep it current.

Latest moves

What shipped
this week.

This page stays current — when the sphere ships something, it lands here the same day. Momentum is the marketing.

Oct 31, 2026CONTENT Three form-check Shorts live before noon — three more queued today Three form-check Shorts went live this morning — Farmer's Carry, Front Raise, and Dumbbell Fly — each built, checked frame by frame, and published with its own thumbnail. Three more are queued for today. Finished work going out on schedule, day after day: the same content machine we run for clients. See what we build →
Kyle Serina, founder of Social Sphere Advertising, outdoors in a white t-shirt, sunglasses, and a backpack, leaning on a bridge railing
Kyle Serina · Founder

Behind the brand

One founder behind every build — and behind Unorthodox Ops, too.

Social Sphere Advertising is run by Kyle Serina, the Wilmington founder behind Unorthodox Ops — the fitness brand, AI coaching app, and 30-product shop in the work above. The same hands that build and promote that brand every day build yours: websites, leads, social, and video, all under one roof.

Let's make
some noise.

Tell us what you're building. We'll come back with a working proof you can click through — before you commit to anything.

Start your project

Fill this in and hit send — it opens an email to us with everything pre-written. Prefer to talk? Call (302) 520-5524.

    Files aren't sent with this email — picking them lists their names below, and we'll reply with a secure place to drop them.